This question was posted on #PBParty today: What are 3 things every picture book writer should know? I am writing the long version of my answer today, because this is something I am passionate about. Writers have a responsibility to our readers. There are a lot of wonderful resources out there to help you develop your voice, use writing techniques, and improve your craft. But it falls short of the goal without these three components.

Number 1: Know Who You’re Writing To

More than that, don’t underestimate who you’re writing to. Picture book writers don’t just write stories for children. They write stories for everyone. The creative license is off the charts with children’s books, and it’s easy to get lost in marshmallow fluff and lose substance.

Even if the reader is 3-6 months old and likes to eat a book as much as look at it. That kid is smart. And as pieces come together, authors owe it to their audience to make pages come to life.

Number 2: Know Why You are Writing

This isn’t a question you have to ask at the beginning – but you definitely need to know the answer inside out before you submit your work for publication. What moved you to write what you did? Why did you push through?

Write about the thing that is important to you. You need a compass to complete a writing work. “Why” is a great compass.

Number 3: Know How Will it Benefit the Child/Reader

Say your answer to “why” was “because I like puppies.” I like puppies too. I’ve written about my puppy, and I had a ball doing it. But when you write about puppies, and consider thinking deeper.

Hear me out on this.  We can all celebrate puppies – I’m on board. As a writer though, don’t forget you have a rare opportunity to inspire, teach, and build up brilliant young minds. Seize that opportunity.

Let them read your last page ready for more in life.

Invent your story.